MAREDAMARE

Maredamare 2024 – 20.21.22. julij 2024 – Mednarodni sejem oblačil za plažo

Zbirka SS2025 je zdaj na voljo. The Underbeach Journal.

XVII. mednarodni referenčni sejem oblačil za plažo v Evropi bo potekal od 20. do 22. julija 2024.

Poletje 2025 bo več kot 200 znamk predstavilo svoje kolekcije.

Firence so dom najboljših blagovnih znamk tega sektorja.

In the last few years, the commitment shown to become an international event led to the vertical growth of some of the biggest brands in beachwear, swimwear kaftans and accessories. Also, the space of 11.000 sqm has been used to display the best underwear, homewear, and accessories. The trade Fair displays 200 brands in each edition, all from the high-end and mid-range segment. It is the only Italian Salon that focuses on beachwear in Europe.

The trade fair Maredamare is now recognized as an international event and has established its unique identity as the only Italian fair for beachwear, underwear and accessories. Today, the fair is the place where the best buyers meet the best companies. It is only through the Fair, the first of its kind in Europe, and one of the largest in the world that companies can reach the top international buyers while also being present on the Italian market.

We believe that fairs need to find a balance between being contemporary and forward-looking, above any marketing tool. Underbeach, the only fashion event organizer to achieve the ISO 20121 certificate that ensures a virtuous attitude in all areas of the exhibition.